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Sales & Marketing

Phoenix Group | Bottom Line I.T. Podcast

Bottom Line IT
October 24, 2019 4:00 PM

The Phoenix Group Offers Companies Relief in Software and Vendor Selection to Ensure Successful Implementation.

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Communicating Business | The Blog: A 10,000 Foot Viewpoint

Communicating Business
October 21, 2019 8:00 AM

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Pure Lansing | Change Media Group Growing in Lansing

Pure Lansing
October 15, 2019 11:00 AM

In this episode of Pure Lansing Jeffrey Mosher sits in for Bob Trezise and shares the story of Michigan-based Change Media Group being recognized as one of the nation's top 500 fastest growing private companies.

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Communicating Business | AI: New Technology Could Bring New Life To Past Media Programming

Communicating Business
October 5, 2019 12:00 PM

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Communicating Business | PodCasts: A Look, Listen and Double-Take

Communicating Business
September 30, 2019 5:00 PM

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Communicating Business | The Next Popeyes? Please Don't Order That.

Communicating Business
September 16, 2019 8:00 AM

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Lansing-based Edge Partnerships Expands with Chicago Office

Michigan Business Beat
August 14, 2019 3:00 PM

Lorri Rishar, CEO of EDGE Partnerships joined Chris Holman to discuss how Lansing-based Edge Partnerships expands with Chicago office. Lansing-based Edge Partnerships recently announced that a demand for personal, tailored marketing services has prompted the marketing agency’s expansion to Chicago.

Founded in 2007 by business partners Lorri Rishar and Angela Witwer, Edge has grown into a multimillion-dollar agency serving state and national clients. A diversified client base has provided Edge with the ability to not only compete but thrive.“Today’s organizations want personalized marketing, communication and design services,” said Lorri Rishar, Edge CEO. “Our size, agility and experiences uniquely position us to fulfill this demand in Chicago.”

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Finding the Right Space for Your Business | MiGrowthCast

March 8, 2019 11:00 AM

Marketing Manager for Martin Commercial Properties Luke Miller joins Jesse Flores on this episode of MiGrowthCast.

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Who Leads Your Customer’s Experience?

Marketing Moments
December 24, 2018 9:00 AM

Written by Dr. Bonnie Knutson

Who in your business should be responsible for your customer’s experience?  When I ask managers and owners this question, the standard response is, “We all are.”  That is true.  Everyone in the company has a vital role to play in delivering a top-notch experience to each person who walks in the door, calls on the phone, or visits your website.  But who is the experience cheerleader?  Who is the chief architect for the totality of that experience?  Just as how the definition of experience varies, so does the person responsible for leading the guest strategy.

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45 North Aviation Adds Brand New Pilatus PC-12 NG To Fleet

Marketing Moments
December 19, 2018 9:00 AM



Traverse City, MI, November 26, 2018 — Stationed in Traverse City, Michigan, 45 North Aviation is pleased to have recently added a new aircraft to their fleet!

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