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A Guide to Exporting

globalEDGE Business Beat
July 20, 2017 5:00 PM

In August 2015, Tomas Hult spoke with Doug Barry, Deputy Director, Global Knowledge Center, International Trade Administration, U.S. Department of Commerce. The interview focused on ITA’s Guide to Exporting, now in its 11th edition, and the long-standing key source for U.S companies on exporting and international trade.

Mr. Barry will be the featured speaker of Michgian Business Network's International Business event, Thursday September 7th at Eagle Eye Golf Club, Bath, MI.

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Doing Business in Africa

globalEDGE Business Beat
July 19, 2017 9:00 PM

Tomas Hult speaks with Paul Beamish, Donald Triggs Chair in International Business, Professor of Management, and Director of the Engaging Emerging Markets Research Centre at the Ivey Business School.

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Doing Business in Brazil

globalEDGE Business Beat
July 19, 2017 8:00 PM

Tomas Hult speaks with David Bull, Editorial Director, Nature Publishing Group & Palgrave Macmillan, and an expert on Brazil. They discuss the attraction and appeal of Brazil as a market, what is happening with the economy/business in the country, and what is happening in Brazil that we should be aware when planning long-term business engagements?

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Doing Business in Greece

globalEDGE Business Beat
July 18, 2017 9:00 AM

Tomas Hult speaks with Kostas Bozos, Associate Professor in the Leeds University Business School, United Kingdom. They discuss the business climate in Greece, what companies should think about when exporting to Greece, and the outlook of Greece’s economy. As a country in the European Union with long-standing financial troubles, Greece presents both a market opportunity and a cautious investment avenue for companies.

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Multinational Business in Global Marketplace

globalEDGE Business Beat
July 17, 2017 4:00 PM

Tomas speaks with Peter Buckley, professor of international business in the Leeds University Business School in the United Kingdom and a Fellow of the Academy of International Business, they discuss the current state of multinational business and future focus areas for companies engaging in the global marketplace.

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Engaging in the Global Marketplace

globalEDGE Business Beat
July 7, 2017 9:00 AM

Tomas speaks with Peter Buckley, professor of international business in the Leeds University Business School in the United Kingdom and a Fellow of the Academy of International Business, they discuss the current state of multinational business and future focus areas for companies engaging in the global marketplace.

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Wealth of Customer Data – Interview with the AMA CEO Russ Klein

globalEDGE Business Beat
March 10, 2017 12:00 PM

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an interview with Russ Klein, Chief Executive Officer (CEO) of the American Marketing Association (AMA).

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Marketing Technology for a Global World – Interview with the AMA CEO Russ Klein

globalEDGE Business Beat
March 10, 2017 9:00 AM

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an interview with Russ Klein, Chief Executive Officer (CEO) of the American Marketing Association (AMA).

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AMA-Sheth Foundation Doctoral Consortium – Interview with Jagdish Sheth

globalEDGE Business Beat
March 9, 2017 3:00 PM

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an interview with Jagdish Sheth. “Jag” is the Charles H. Kellstadt Professor of Marketing at Emory University Goizueta Business School and Founder of the Sheth Foundation together with his wife, Madhu, in 1991 (http://www.shethfoundation.org).

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Incentivizing Participation in Voluntary Green Programs

globalEDGE Business Beat
August 12, 2016 5:00 PM

Hosted by Tomas Hult, this interview segment of the globalEDGE Business Beat focuses on incentivizing participation in voluntary green programs. Michael Giebelhausen, Assistant Professor of Marketing at Cornell University, is the expert guest. Recent research by Tomas and Michael shows that incentivizing participation in voluntary green programs has both logical and not so obvious implications. Michael elaborates on what is meant by “adjusting the warm-glow thermostat” and why companies are becoming “greener” in their strategic thinking.

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