Rapid Line Incorporated Acquires Studio Wise Design
Major metal fabrication player enters upscale hospitality table market.
[Grand Rapids, MI, March 25, 2024]: Rapid Line Incorporated, headquartered in Grand Rapids, Michigan, and recognized as an ESOP (Employee Stock Ownership Plan), has announced its acquisition of Studio Wise Design, also based in Grand Rapids, Michigan.
Rapid Line is a prominent Midwest metal component manufacturer operating across various sectors, including office furniture, outdoor furniture, all-terrain vehicles, and medical equipment.
“The Studio Wise product lines are of high design and quality. We intend to leverage this and accelerate Studio Wise’s growth in the upscale hospitality market,” states Rick Van Dis, Rapid Line President & CEO.
The acquisition is part of a broader strategy to diversify Rapid Line’s business to now include high-quality products, which will strengthen its model. Van Dis continues, “Rapid Line has a strong foundation and reputation of on-time service and high quality. Our recent plant automation and equipment investments will support the Studio Wise growth plan.”
Studio Wise is the designer table of choice in many well-known culinary destinations and resorts, including Gordon Ramsay restaurants, Sunda Asian, Marriott Hotels, Hard Rock Resorts, and several other luxury destinations.
“Studio Wise has produced beautifully designed, high-quality products. Over the past couple of years, we’ve been focused on modernizing B2B quoting and get our products into the hands of our customers more efficiently. Our new platform disrupts the way manufacturers and the architecture & design community quote and specify furniture. This acquisition by Rapid Line will allow us to go much further and truly grow our business to the level we know we can achieve,” Troy Bosworth, Studio Wise founder.
Troy Bosworth intends to remain on board to provide consultation and support for the company's vision, with a primary focus on product design and bolstering the implementation of aggressive growth strategies.
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Rapid Line Incorporated is a full-service metal fabrication and contract manufacturer headquartered in Grand Rapids, MI. More than just metal fabricators, Rapid-Line integrates plastics, wood, fabric, cork, and glass into custom-finished products. Rapid-Line was founded in 1926 and expanded manufacturing space three times with a current capacity of 100,000 square feet of manufacturing space and approximately 100 employees.
