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Melissa Kreger: Providing International Market Research to Increase Sales

globalEDGE Business Beat
April 21, 2020 5:00 PM

Melissa Kreger GlobalEdgeMelissa Kreger is a sophomore in the Broad College of Business with plans to study accounting and international business. Currently, she’e working as a student intern in the International Business Center in the Eli Broad College of Business at Michigan State University (MSU-IBC). Her job involves working with Michigan businesses to help them by providing international market research that helps drive their export plans and create or increase international sales.

Click below to listen to full interview!

She credits her experience in the IBC with helping provide first-hand perspective on the concepts she learns in the classroom. Melissa currently plans on attending law school after graduation, and eventually working with U.S.-based multinational businesses to help them navigate the global legal environment.

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globalEDGE Business Beat, hosted by Jade Sims, covers discussions with a wide range of global leaders in business, government, and academe to provide information on the latest thoughts, tools, and markets that are flourishing globally.

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