Association Impact

Tom Bennett, vice president of sales & services for Experience Grand Rapids joins host Cheryl Ronk on this segment of Association Impact.

Tom Bennett, vice president of sales & services for Experience Grand Rapids joins host Cheryl Ronk on these segments of Association Impact. 

Tom Bennett, Vice President of Sales & Services for Experience Grand Rapids joins host Cheryl Ronk on these segments of Association Impact. He shares what makes Grand Rapids special and the core principles that are the foundation for success.

Larry Alexander, FASAE, shares the success of the ASAE Annual Convention that showcased Detroit and Dearborn in 2015.

Detroit worked hard through its comeback to be considered as a host city for this national event.

The Detroit Sports Authority, part of the Detroit Metro Convention & Visitors Bureau is continuing to make a difference for the city. Detroit is one of the few cities that have four major sports facilities in it’s downtown area. Thus, the city provides a unique venue for sporting events.

The marketing being conducted by the Detroit Metro Convention & Visitors Bureau is making a difference.  A new campaign the Bureau is conducting through leadership with SMZ, is involving more interactive marketing.  This has led to increased occupancy and thus, new hotels. 

Larry Alexander shares information about the new boutique properties coming into the market place and the background on the decision to eliminate Airbnb’s in the city.

Meet Larry Alexander, FASAE, President & CEO of the Detroit Metro Convention & Visitors Bureau. Learn about his career experiences, passion for making a difference and legacies created during his illustrious career with the DMCVB.

In recent years, the city of Detroit, Michigan has earned the nickname “America’s Comeback City” – and rightfully so. Larry Alexander, FASAE shares with listeners the change in the marketing messages for Detroit. The campaign began in 2009 when the city began making major improvements to the Cobo Center, the hospitality venues and the city in general. Learn about these expansion efforts and the return on investment.

The Greater Lansing Convention & Vistors Bureau has interallied with a number of other Lansing area headquartered facilities to make Lansing an autism spectrum disorder (ASD) friendly center.

What is a destination marketing organization versus company? As one of the 55 destination Marketing organization’s in the state of Michigan, President, Jack Schripsema shares the Greater Lansing Convention & Visitors Bureau services and how a meeting professional can assess those services.