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Event Essentials

Event Essentials, hosted by Shelly Hurwitz, explores the ins and outs of event planning for businesses and organizations of all sizes. Discover how to secure sponsors, negotiate contracts, hire speakers and entertainers, choose caterers, and much more.

11:00 AM every Tuesday
Replay: 5:00 PM, 11:00 PM, 5:00 AM


Recent Posts

Therapeutic Horsemenship, Detroit's Comeback and More

Event Essentials
November 16, 2015 1:00 PM

Shelly Hurwitz first speaks with Bridget Patton, president and CEO of From the Ground Up Therapeutic Horsemanship. They discuss unique experiences provided through the use of horses and emotional output.

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Special Events Providing Opportunity to Give Back to the Community

Event Essentials
May 14, 2015 8:30 AM

Carol Galle is the President and CEO of the Ferndale, Michigan based company, Special D Events. Carol speaks about Special D Events' services, which include Airport Meet and Greet, Audio/Visual, Budget Management, Creative and Technical Writing, Promotions, and much more. Carol also speaks about giving attendees the opportunity to give back to the community as a group.

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Guardian Angel Helps Those in Need

Event Essentials
March 27, 2015 1:00 PM

Ziad Kassab, owner of Guardian Angel Home Health Care speaks about the services he provides which focus on the needs of the injured, ill, disabled or challenged. Guardian Angel provides services such as skilled nursing, home health aide, medical equipment, transportation services and much more. Ziad also hosts multiple events throughout the year that raise funding and provide resources for those in need.

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Carnival of Care

Event Essentials
March 19, 2015 7:52 PM

Shelly speaks with Lexus Yousif, the Administrative Coordinator for D-MAN group, talks about the 9th annual Carnival of Care which is a one-of-a-kind healthcare expo that transforms vendor booths into carnival booths, offers a day of wheelchair-friendly family fun that also educates and informs. The event provides information, services and support for patients suffering from spinal cord injuries or any other mental and physical disabilities, as well as for patient caretakers, and their families. The carnival atmosphere features clowns, games, balloon artists, face painters, free food, entertainment and much more. "Carnival of Care is a day to honor and celebrate those who have survived catastrophic injury and disability.”

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Dwight Crank Talks "Powerful Men of Destiny"

Event Essentials
March 16, 2015 9:30 AM

Minister Dwight Crank is the founder of “Powerful Men of Destiny.” Minister Crank speaks about how he turned his life around on the streets and the mission and purpose of his organization. Minister Crank is also putting together a Charter School in the City of Detroit to help and empower young people.

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Fight For Air Climb

Event Essentials
March 16, 2015 8:30 AM

Shelly speaks with John White, captain for the Detroit Local 337 Teamsters and a part of the Richmond, MI Fire Department, speaks live from the Renaissance Center in Detroit, MI about the Fight For Air Climb. He and members of the Richmond Fire Department along with 2000 others from Michigan Fire Departments take part in the 70 flight climb of stairs in full gear for charity. John also speaks on behalf of the Michigan Film incentive live before his climb, then speaks in detail about the experience after the challenging mission.

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Spotlight on the Belle Isle Conservancy

Event Essentials
March 9, 2015 2:33 PM

The president of the Belle Isle Conservancy, Michele Hodges, speaks about the Island's new management under the Michigan DNR, New Recreational Passports required to visit Belle Isle, attractions on the Island, events held on Belle Isle as well as how to get involved and 2015 opportunities.

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Michigan Filmmaker Discusses Working in Michigan

Event Essentials
February 18, 2015 1:30 PM

Luke Jaden is an 18 year old Clarkston, Michigan native who formed an entertainment company, and is also an Actor, Director and Producer of the works “Madman or Martyr,” “The Neverlands,” “King Ripple,” and “Not Well.” He began working in the industry at the age of 16 years old and all of  his films are shot in Michigan. He uses the City of Detroit as “another character” of his works.

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Rustic Union Gives Back

Event Essentials
February 18, 2015 12:00 PM

Mike Leavitt and Jamie Omera-Tuck, 2 members of the Acoustic Band, Rustic Union speak about their First EP release, performing at charity events such as “Giving Songs,” which help families of blind and severely disabled children and speak about upcoming events they are involved in such as “Aqua Freeze Fest,” in St. Claire Shores, Michigan.

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