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Using social media to boost opportunities for impulse sales

Business Next
December 8, 2016 11:00 AM

stock-photo-people-connecting-and-sharing-social-media-189811238.jpgMichael Rogers, vice president communications for the Small Business Association of Michigan, talks with social media expert Kate Snyder, owner of Piper & Gold Public Relations, about the new Instagram “Shop Now” feature for impulse purchasing, how to use social media to enhance your business travel experiences, a report on the Social Mitten conference, and predictions for Facebook developments in 2017.

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