<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1018706268302959&amp;ev=PageView&amp;noscript=1">
((o
Knowledge • News • Insights
 o))
In Partnership With

What's New in the Blog

Getting Social With Kate Snyder!

This Month in Small Business Technology
June 20, 2016 12:30 PM

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with social media expert Kate Snyder, owner of Lansing-based Piper & Gold Public Relations, about Microsoft buying LinkedIn, how to use LinkedIn to connect to your customers, five basic ways to promote your business online, the importance of creating a blog to get online visibility for your small business, the value (and lack of value) of online reviews and ways to effectively use video to promote your small business.

Read More

The Latest Social Media Tips And Advice

Business Next
May 26, 2016 1:40 PM

 

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with social media expert Kate Snyder, owner of Piper & Gold Public Relations in Lansing. Kate shares her expertise on harnessing the power of social media to help your small business thrive and prosper. They discuss how long the content should be in your social media posts, six key metrics that should drive your social media strategy, seven ways to demonstrate your authenticity on social media, how to use Pinterest as a social media tool and seven social media snags to avoid.
Read More

7 Ways To Demonstrate Your Authenticity And Other Small Business Social Media Tips

This Month in Small Business Technology
May 18, 2016 12:30 PM

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks with Kate Snyder, owner of Lansing-based Piper & Gold Public Relations, about seven ways to show your small business authenticity, the ways that long social media content may be more effective than short content, seven social media snags to avoid, using Pinterest as a social media tool, and six key metrics for devising social media strategy.

Read More

 |  ALL POSTS  |  OLDER POSTS  |