The U.S. auto industry’s home state of Michigan is preparing for the advent of self-driving cars by pushing legislation to allow for public sales and operation—a significant expansion beyond an existing state law that sanctions such vehicles for testing only. While widespread use of driverless cars may be years away, lawmakers and transportation leaders say the technology is progressing so rapidly that Michigan must stay ahead of the curve or risk losing automotive research and development to other states.
The state's creative industries employed nearly 89,000 people who earned nearly $5 billion in 2014, according to a report released by Wixom-based Creative Many Michigan. An update and expansion of the 2014 Creative State Michigan research on the creative industries, the most recent report analyzed employment, wages and the number of establishments for 12 creative industries, for the years 2011 through 2014. The industries range from traditional arts and cultural institutions to designers, graphic designers, architecture, film and broadcasting and industrial design.
The state has unwrapped a new “Pure Michigan” commercial starring the city of Detroit. The 60-second commercial is called “Soul. A condensed, 30-second version of the ad, called “Story of Detroit,” will be put into rotation as part of the larger Pure Michigan marketing campaign, according to Travel Michigan, the state’s tourism division. It also will play on YouTube as a streaming, non-skippable ad. The commercial is faster-paced than the usual Pure Michigan ad, with several Detroit landmarks making appearances — Campus Martius Park, West Village, the Motown Museum, Hart Plaza, Fox Theatre, Detroit Opera House and Eastern Market among them. Travel Michigan, a division of the Michigan Economic Development Corp., said it plans to highlight Detroit’s post-bankruptcy comeback this year.
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