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Communicating Business
December 2, 2015 8:16 AM

Peggy Burkhard, National Bone Marrow Transplant LinkFollowing a career in Public Relations, Peggy Burkhard is now the Executive Director of the National Bone Marrow Transplant Link, which is headquartered here in Michigan. From her Southfield office, Burkhard is growing the nonprofit organization. She provides advice on how her experience can be applicable to any professional trying to communicate in new ways.

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Communicating Business, hosted by Matt Friedman, focuses on the best practices and opportunities in public relations, marketing, branding, philanthropy, and community relations. Key strategies on ways businesses can communicate messages effectively to the proper audiences are also be discussed. The show features interviews with Michigan business leaders and professional communicators from a wide array of industries.

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