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Michigan 50 Companies to Watch: Venturi

Michigan Celebrates Small Business
May 3, 2018 5:00 PM

 

VenturiJeffrey Mosher talks with Tim Dutmers, President and Owner of one of the Michigan 50 Companies to Watch in 2018, Venturi of Traverse City, MI.Venturi, Traverse City, Michigan.
Venturi is an omni-channel distributor of SlipX Solutions® bathroom safety products and TarGard® cigarette filters. 86% of our revenues are generated by our SlipX Solutions brand of bath safety and accessory items such as bath mats, shower mats, adhesive safety treads, shower curtains & liners, dozens of bath and shower accessory items. We provide our goods to some of the largest retail chains in the country such as Bed Bath & Beyond, Kroger, Menards, Meijer, Fred Meyer, and even QVC. We also sell very successfully direct to consumer via Amazon, Amazon Canada, Amazon UK, HomeDepot.com, Walmart.com, eBay, Houzz, Wayfair, and via our own websites (www.slipxsolutions.com & www.targard.com). In a retail environment where the brick-and-mortar landscape is changing daily, our omni-channel capabilities are uniquely relevant to the product category in which we participate.
The current Bath Accessories world is full of unimaginative, “Me, Too” products. At Venturi, we see this as a golden opportunity for our SlipX Solutions brand. As a result, we push ourselves every day to shed the shackles of the ordinary and bring truly innovative “Me First” solutions to our customers across the marketplace. In our ongoing efforts to surprise and delight SlipX Solutions shoppers, we consistently ask ourselves, “What if?”, quickly followed by, “Why not us?” The current Bath Accessories world is full of unimaginative, “Me, Too” products. Venturi doesn’t intend to let it stay that way.
Company culture takes center stage at Venturi because it helps retain great team members, generates excitement in the recruiting process and places a value on contributions within the organization and our local community. While we can see the tangible results of having a strategic, focused vision, our teamwork originates from our culture. Culture is not only a part of our long-term planning with regular tactics, it also emerges from a committee of cross-functional team members. This makes our culture unique – we invest in culture on an enterprise-level and on a volunteer-based internal committee to ensure retainment, recruitment and local community opportunities are being met. Good culture doesn’t just happen – it requires prioritization.
Tim Dutmers, President
Founded in 2002; current leadership since 2002
Primary Business: Distribution of household goods
Sites in Michigan: 1
Full-time equivalent employees in 2017: 17
www.venturi-inc.com 
www.slipxsolutions.com 
www.targard.com 

To Listen to their full interview please click on the embedded SoundCloud PodCast shared below! 

Michigan Celebrates Small Business (MCSB) remains on the forefront of championing small business and fostering the entrepreneurial spirit in Michigan. The MCSB's role is to serve as a catalyst for creating an entrepreneurial culture while inspiring the next generation of entrepreneurs.