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Michigan 50 Companies to Watch: Shefit

Michigan Celebrates Small Business
May 3, 2018 9:00 AM

Image result for shefit hudsonvilleJeffrey Mosher talks with Sara Moylan, Founder and C0-CEO of one of the Michigan 50 Companies to Watch in 2018, Shefit of Hudsonville, MI.

Shefit, Hudsonville
Shefit is a women’s athletic gear company designing sports bras so intelligent and versatile they can be worn by any woman. Their revolutionary “zip, cinch, lift” technology is scientifically and medically proven to provide an unparalleled level of support and comfort.
After countless sports bras failed to perform, Sara Moylan figured she couldn’t be the only
woman left frustrated and discouraged. So she took matters into her own hands. With just a
sports bra and a glue gun, Sara created her first prototype — one that would allow women to set their own support and comfort levels — and the company was born.
Shefit has grown from one determined woman, to a basement business, to a respected
company that is changing lives worldwide. The Shefit brand strives for inclusivity above all, and
believes women shouldn’t have to choose, sacrifice or apologize when it comes to their breasts.
They exist to help women radically support the girls , going beyond supporting breasts to
empowering the women behind them.
Sara Moylan & Bob Moylan, Founder & Co-CEO
Founded in 2014; Current Leadership since 2014
Primary Business: Women’s Athletic Gear
Sites in Michigan: 1
Full-time Equivalent Employees in 2017: 8
https://shefit.com/

To Listen to their full interview please click on the embedded SoundCloud PodCast shared below!

Michigan Celebrates Small Business (MCSB) remains on the forefront of championing small business and fostering the entrepreneurial spirit in Michigan. The MCSB's role is to serve as a catalyst for creating an entrepreneurial culture while inspiring the next generation of entrepreneurs.