Jeffrey Mosher welcomed Ellsworth Etchison, Senior Vice President of Marketing, LAFCU, Lansing, MI to the MBN studio to talk about recent big news for LAFCU.
LAFCU announced it has received approval from the Michigan Department of Insurance and Financial Services (DIFS) to expand its service territory to the entire state of Michigan. The credit union’s previous geographical service area consisted of 11 counties in mid- to south central Michigan.
Her interview also covers other great aspects of the busy things going on for LAFCU in 2018.
Welcoming members and community neighbors to LAFCU’s service-expansion celebration (pictured to the right) are LAFCU CEO Patrick Spyke, at left, Chief Marketing Officer Kelli Ellsworth Etchison, at right, and, center from left, LAFCU supervisory committee member Merritta and LAFCU employee LouAnn.
There were prizes and refreshments at all LAFCU branches Friday, June 15, highlighting that LAFCU services are now available to friends, family and businesses throughout the state. The initial emphasis for members within the larger geographic footprint is through online access to services, which has become the new normal in delivering financial services.
The credit union’s previous geographical service area consisted of 11 counties in mid- to south central Michigan.
LAFCU has approximately $670 million in total assets, membership of nearly 63,000 members, 10 branches and 25 ATMs. Members also have access to nearly 30,000 surcharge-free ATMs in the CO-OP ATM network and 5,000 CO-OP Shared Branches across the nation.
Having fun (pictured to the left) at the recent LAFCU celebration for the credit union’s statewide expansion are LAFCU staff Ashlee, Lindsay and Alyssa.
To listen to Jeffrey and Kelli's full interview click the embedded SoundCloud PodCast shared below!
About LAFCU: Chartered in 1936, LAFCU is a not-for-profit financial cooperative open for membership to anyone who lives, works, worships or attends school in Michigan and to businesses and other entities located in Michigan. The credit union serves nearly 63,000 members and holds approximately $670 million in assets. LAFCU offers a comprehensive range of financial products and services as well as an expanding complement of financial technology solutions. Members enjoy benefits such as low fees, low interest rates on loans, high yields on savings, discounts, knowledgeable employees and nationwide access to fee-free ATMs and ITMs. A recipient of the national Dora Maxwell Social Responsibility Community Service Award for credit unions, LAFCU enriches the communities it serves by supporting many organizations and causes. To learn more about LAFCU, call 800.748.0228 or visit www.lafcu.com.