Lowell Aplebaum, CAE author of chapter 18, Innovations and Potential Directions for Membership Based Organization, of ASAE and Wiley’s new Membership Essentials highlights a variety of the key messages in the context of the Chapter. Listen as this insightful thought leader discusses the core component s of membership for the Chief staff executive; membership model, innovation for relevancy and inclusiveness.

He addresses the importance to see where the career of members is going and tie programs and series to these career levels. He covers the importance of associations to curate content. He highlights the changing volunteerism model and the importance of micro-volunteering. This is a valuable interview that will make you think about refreshing your practices.

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