Nicole Medich McCurdy was born to shop. The age of 4 she worked in her mom’s gift shop and her dad’s sporting goods store. But like most of us, Nicole took a detour but soon found her passion in retail. What a store, what a culture, what an experience to shop in her store Eclections. Listen as Nicole gives away brilliant nuggets of experiential wisdom in believing in yourself, trusting your abilities and creating a culture where everyone wins. Nicole is a dynamic leader with many insights into the journey of becoming a successful entrepreneur. 

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